If you have a website, Search Engine Optimization (SEO) is key to having a successful website. Article writing is a very effective way to improve your website’s visibility and search engine ranking. There are three article tips that you can use to enhance your website’s SEO.
Article SEO Tip #1 – Links to Website
You should write a lot of articles and include your website URL in the resource box. This will create many links back to your website. This is much better than buying links or linking to content that is not relevant. You will actually be penalized by Google for linking to irrelevant content. Also if there is a dramatic increase in links, Google will detect this as unnatural and penalize you as well.
Article SEO Tip #2 – Keywords
Anchor the text that contains your keywords in your articles with your keywords and phrases. Anchor text is the words that are displayed in a hyperlink. Anchor text links to another location on the web. This will enhance your website visibility and ranking for your keywords. The more of your keywords or phrases you use, the better. By using your keywords, you increase the chances of your article and your website ranking high on search engines when someone is searching for information relating to these keywords. In you are using EzineArticles then anchor text can only appear in your resource box.
Article SEO Tip #3 – Articles Published On Other Sites
If you write high quality and captivating articles then people will want to read your articles and also publish them on their sites. The more captivating your article is, the more likely it is to be published on other sites. This boosts one way links to your website.
In order to be regarded as an expert in your niche, you need to write informational articles. Once you are regarded as an expert in your niche, you will have a lot of people wanting to link to your website. Websites will want to publish your articles and will also want you to write guest articles for them. In either case, you can include the URL of your website. Now you have even more links to your website.
Articles are a powerful tool for SEO and for generating traffic to your website. The good thing is articles are free. You just have to take the time to write them. If you want to increase your ranking on search engines through writing and submitting articles, it is essential that you take article writing seriously and write as many quality articles as you can.