The day has come. Today is the first day of The Online Newbie’s 30 Articles in 30 Days Article Marketing Challenge. To sign up for The Online Newbie Article Marketing Challenge, go to the EzineArticles site. Once you sign up for the challenge, please leave a comment letting everyone know that you are signing up for the challenge and what is your niche.
Article Marketing/Content Marketing Statistics
Everybody has heard that “Content is King”. Well, based on the research, that is true. See some statistics that I have gathered from Ragan.com regarding content marketing.
- 70% feel closer to a company that uses content marketing
- 90% of consumers find custom content useful
- 78% believe that organizations that provide custom content are interested in building good relationships with them
- 90% of organizations market with content
- 70% of consumers prefer getting to know a company via articles rather than ads
- 86% of Business to Consumer (B2C) marketers use content marketing
Based on these statistics, I don’t know why you wouldn’t use article marketing. Let the article marketing challenge begin.
Day 1 – The Online Newbie Article Marketing Challenge
Today is day 1 of the challenge. Please leave a comment if you have joined the challenge. Make sure to include your niche.
Day 2 – The Online Newbie Article Marketing Challenge
Since article marketing is such a great list building strategy, this article marketing challenge should definitely grow your list. My blog post, Using Article Marketing as a List Building Strategy describes what you should write about in your articles and how many you should write. In this blog post, I state that you should write 1 article a week, but during the blog challenge you should be writing 1 article a day. This is to jump start your list and traffic.
Throughout the article marketing challenge, I will be including resources that will be helpful. The first resource I am including is a free report, The Seven Deadly Sins Article Marketers Make, And How To Avoid Them!
Judy Mick is the in lead after 1 day of the challenge.
Day 3 – The Online Newbie Article Marketing Challenge
There are currently 7 people participating in the Challenge. If you have not joined it is not too late to join. Join now. One of the advantages of writing articles is the resource box. The resource box is at the end of the article. This is where you are allowed to do some self-promotion. You can include a link to your blog or website. You can also include another link. I suggest that this link be tied to a free offer that you have. It should point to an opt-in box so you can build your list. To find out more about resource boxes, read my blog post “The Dos and Don’ts of an Article Resource Box“.
Day 4– The Online Newbie Article Marketing Challenge
There are currently 8 people in the challenge. Challenge your friends to sign up for the challenge. If you are a Basic Author, it may take up to 7 days for your articles to get reviewed and published. Don’t be discouraged but keep writing articles and submitting them everyday. Since this is a holiday weekend, I plan to do 2 a day. If you want tips on how to get your article read, check out my blog post Article Marketing – 6 Hot Tips To Get Your Article Read and Found.
Day 5– The Online Newbie Article Marketing Challenge
I am sure you have heard that article marketing increases web traffic. A lot of people go to the article directories to search for information. My blog post, How Article Writing Increases Web Traffic describes the top 5 ways that article writing can explode your business. Article Marketing 365, The Secrets to Year Round Profits With 5 Minute Articles talks about how article marketing is a great traffic source. Remember to tell your friends about the challenge. Remember to post a link to your article when it is published.
Day 6 – The Online Newbie Article Marketing Challenge
If you are a Basic Author, then you may be running into problems submitting your articles. I am still waiting for 4 of my articles to be submitted. I was informed yesterday that I can not submit anymore articles at this time. Apparently, Basic Authors can only have 4 articles in the queue. I will not let this deter me. I will continue to write articles so I am ready to submit the next four when the queue is empty. Article Marketing Mistakes – 3 Mistakes to Avoid describes three mistakes you need to avoid in order to be successful at article marketing. Article Profit Formula is a product that includes tips and strategies to get more people to read your articles and get higher search engine rankings for your articles.
Day 7 – The Online Newbie Article Marketing Challenge
I can’t believe the challenge has been going on for a week now. I am really getting into writing articles. I don’t understand why I was so resistant before. Once I start writing one article, I usually end up writing two. How do you feel about article writing? Has it changed from how you thought about it before? I would love to hear your experiences. Please share and leave a comment.
My goal is for everyone to generate more traffic to your site using this Article Marketing Challenge. One way to measure traffic is by your Alexa ranking. My blog post, How I Increased My Alexa Ranking by More Than 5 Million in Less Than 1 Week, gives you general information about Alexa and why your Alexa ranking it is important.
Day 8 – The Online Newbie Article Marketing Challenge
I hope everyone is well on their way with writing their articles and getting them approved. It is not too late to get started. Yesterday, we talked about Alexa and there is one thing you need to do in relation to Alexa. Alexa Site Listing – How To Edit Your Listing shows you how to edit your Alexa listing.
Day 9 – The Online Newbie Article Marketing Challenge
By now, you should have several articles that are published. Did you know that EzineArticles has their own analytics? When you log into your account, you will see a Performance Overview chart that describes your analytics at a high level. It will display how many article views you have had, how many clicks you have had on the links in your resource box, your click through rate (CTR) and the number of EzinePublisher views. The CTR is calculated as the number of article views / article clicks. The EzinePublishers” statistic shows how many times people have selected the “EzinePublisher” button on your articles. It doesn’t guarantee that they published your article, but it does indicate that they had interest in publishing your article. Don’t forget to add a comment with a link to your published articles.
Day 10– The Online Newbie Article Marketing Challenge
We are one-third of the way through the challenge. By now, you should have submitted 10 articles. If you are behind, you could take the weekend to catch up. I was literally doing no article marketing before the challenge, but I am not starting to see some traffic coming from EzineArticles. EzineArticles is #20 in the list of all traffic sources. For referral traffic, it is #23. I believe that as the challenge goes on, EzineArticles will move up in the ranks. Please share your experiences with your EzineArticles traffic to your website.
Day 11– The Online Newbie Article Marketing Challenge
I have a confession to make. Before the challenge, I had only published 2 articles. Now, I have been writing an article everyday and have reached Diamond Author status. I say this not to brag, but to let you know that you can do this as well. If someone would have told me that I could go from 2 articles to writing an article everyday and achieving Diamond Author status in 10 days, I would have thought they were kidding. The hardest thing is just getting started. Please use this as an inspiration and get started today.
Day 12– The Online Newbie Article Marketing Challenge
Now that you have 12 articles published, I want to show you several ways you can repurpose your content. You can take your article and turn it into a PowerPoint presentation. You can then share your PowerPoint presentation on slide sharing sites. Some of the file sharing sites that I have used are Author Stream, SlideShare, SlideBoom, and SlideServe. There are also document sharing sites where you can submit a PDF version of your article. Some of the document sharing sites that I have used are Scribd and DocStoc. You can also turn your article into an audio file. Audacity is free software that you can use to create a mp3 file. The last way to repurpose your article is to create a video using your PowerPoint presentation. Once you create the video, you can post it on YouTube. So you have four ways to repurpose your article. Happy Repurposing!
Day 13– The Online Newbie Article Marketing Challenge
Did you know that EzineArticles provides various widgets that you can display on your WordPress site? Once you log into your EzineArticles account, select the Resources tab and then select the Widget tab. You can display your Recently Published Articles as well as a snippet of your author biography. You just select the “Grab the Code!” button to copy the HTML.
You can also display Author Banners. Select the Resources tab and then select the Author Banners tab. There are several different styles to chose from. I just added an Author Banner to my site this weekend.
If you need any help getting these displayed on your WordPress site, let me know.
Day 14– The Online Newbie Article Marketing Challenge
In your resource box of your article, you have the opportunity to include two links. One of those links should point to one of your opt-in pages. Now in order to get your article reader to click the link, you need to be give away something free that is something people want. It could be an audio, video or free report. It is easy to create free reports. If you need help creating your free reports, I have two free resources. Viral Report Marketing is a free course that shows you how to create a viral free report. It includes information on finding relevant content, adding relevant links and putting the entire report together. Make Money With Giveaways shows you how to make money online by giving things away for free.
Day 15– The Online Newbie Article Marketing Challenge
Today the challenge is halfway over. Do you have 15 articles published on EzineArticles? You have 15 days to catch up. Leave a comment and let me know if the challenge has been helpful to you. Even after the challenge is over, article writing will be part of my online marketing business. More than likely I will not be writing an article every day, but I will be writing one at least once a week. As a person who is obsessed with analytics, now I have another source.
Day 16– The Online Newbie Article Marketing Challenge
There are a lot of resources available to help you with article marketing and we have covered some of them in previous blog posts. Today I would like to talk about Article Marketing 365. Article Marketing 365 teaches you how to instantly penetrate the most profitable niche markets online by serving up high quality article content that drives in steady traffic 365 days a day. Now that I am focusing on article marketing, I am starting to see traffic from EzineArticles and it is moving up in the ranks for referral traffic.
Day 17– The Online Newbie Article Marketing Challenge
Even though the challenge is not over yet, we have one person who has completed the challenge. Below is the Leader Board for the Top 5.
- Lance Winslow 100%
- Moira Wright 63%
- Judy Mick 57%
- Adrienne Dupree 47%
- Anne Perez 20%
If you don’t see your name in the top 5, then take this weekend to catch up. If you have not joined the challenge yet, there is still time to do so. Go to EzineArticles site to join the challenge.
Day 18– The Online Newbie Article Marketing Challenge
Over the last couple of days, I encountered some very interesting results from traffic on eZineArticles. I wrote two articles on teleseminars and submitted them both in the Internet and Business Online category. One of them was changed to the Writing and Speaking – Teleseminars category. Well the traffic results for that article was amazing. The article in the Writing and Speaking category got 76 views the first day it was published and 56 days the second day. Wow, what a difference from the views I am getting in the Internet and Business Online category. I decided to change the category of the other teleseminar article to Writing and Speaking. Based on these results, I will be doing some research on other categories where I can house my articles. Has anyone else experienced this?
Day 19– The Online Newbie Article Marketing Challenge
By now writing articles should be old hat. You should be very comfortable with writing articles by now. How long does it take for a new habit to be formed? There is a lot of research on this and some believe it only takes 21 days to form a new habit. If this is the case then by the end of the challenge you would have formed a new habit, article writing. Not a bad habit to have. With the additional traffic generated by article writing and the additional content you can re-purpose, you have now added a new dimension to your business.
Day 20– The Online Newbie Article Marketing Challenge
There are only 10 days left in the challenge. Do you have 20 articles published in EzineArticles? I don’t because I got a little behind but I intend to catch up this week. A good resource for article marketing is a Kindle Book from Connie Ragen Green, Article Marketing: How To Attract New Prospects, Create Products, and Increase Your Income.
Day 21– The Online Newbie Article Marketing Challenge
The countdown continues. 9 more days to go. We now have 12 participants and 3 have already finished the challenge. Lance Winslow, Judy Mick and Moira Wright have completed the challenge early. It is obvious that they have truly made article marketing a key component to their business. As the challenge is winding down, you should do some analysis of your articles. Which article had the most views? You may want to write more articles in that category. Which article had the most clicks? You may want to use that particular resource box again. As you continue to write more articles, you should analyze your statistics.
Day 22 – The Online Newbie Article Marketing Challenge
According to research “tips” articles are the most popular types of articles. “Tips” articles are pretty easy to write. You just come up with the tips and write a paragraph describing each tip. 10 tips style articles are very popular. You will have to come up with compelling article titles because an article title with just 10 tips in it is probably already taken.
Day 23 – The Online Newbie Article Marketing Challenge
There are only 7 days left in the challenge. You should be taking an inventory of your articles and determining how to repurpose them. Your articles can be repurposed into short reports, eBooks, online courses, training programs, paperback books, and Kindle books. I plan to create short reports and online courses from my articles. Leave a comment on how you plan to repurpose your content.
Day 24 – The Online Newbie Article Marketing Challenge
Did you know that you are building credibility by writing articles? Sharing your knowledge with people helps to establish you as an expert. The more knowledge and information you provide, the more credibility you will gain. If you want to establish yourself as an expert in a particular niche, then write articles in that niche. For example, if you want to be known as the list building expert, write good relevant articles about list building. You will want to do some research to find out what kinds of questions people are asking about list building. Your articles should answer these questions.
Day 25 – The Online Newbie Article Marketing Challenge
Did you know that you can gain new customers from article marketing? People will find you that you may not generally market to or have the reach to find them. For example, suppose someone is searching for a solution. They go online and start researching. They find your article and it was useful. Now they decide they want to find out more about you, so they click your website. Now you at least have a new prospect and potentially a new customer.
Day 26 – The Online Newbie Article Marketing Challenge
Here is the Leader Board for the Article Marketing Challenge:
- Lance Winslow 100%
- Judy Mick 100%
- Moira Wright 100%
- Adrienne Dupree 63%
- Anne Perez 47%
It is not too late. There are still 4 days left. Just think how proud you will be when you have completed the challenge and also have 30 new articles on EzineArticles.
Day 27 – The Online Newbie Article Marketing Challenge
One of the benefits of article marketing is that it provides valuable knowledge. You should be submitting articles that help people solve problems, learn more or answer their questions. These kind of articles can be written in any niche. If you provide the knowledge people are looking for, then your articles will be read and shared.
Day 28 – The Online Newbie Article Marketing Challenge
Did you know that you can include affiliate links in your resource box? You can but there are very specific rules. Read Affiliate Link Rules to find out what you can and can’t do. You can not add a link in your resource box that redirects from a domain that you do not own. You can not put raw affiliate links in your resource box. If you own a domain name that redirects to an affiliate link from the top-level of the domain, then you can include the link. Using a subdirectory of a site you own for the redirection is not allowed.
Day 29– The Online Newbie Article Marketing Challenge
There is 1 day left in the challenge. I hope that this challenge was beneficial to you. In the beginning of the challenge, it took me a really long time to write an article. I am much faster now which also helps with my blog posts as well. I wanted to make sure that you were aware of some of the resources available on EzineArticles. They have a blog that contains a lot of useful information. There is also a training series that includes many useful tips. Lastly, there is a video library. These are all free resources that you can use to increase your success with article writing.
Day 30– The Online Newbie Article Marketing Challenge
The Article Marketing Challenge is over. I would like to thank everyone that participated. I hope that it was beneficial. It helped me to write faster and also be more confident in my writing. Please leave a comment on your experience. Judy Mick was the winner of the first Amazon gift card because she completed the challenge first. I am looking for people to vote on who you thought provided the best content. Please leave a comment with your vote.